The Slade School of Fine Art is an internationally renowned art school in London. Large typography and striking colours characterise the visual identity of the Slade. Every year the school publishes brochures for its Bachelor’s and Master’s programmes as well as its summer courses. The distinctive feature of all brochures is that the text and images are compiled in a continuous format. Therefore the brochure pages are turned from bottom to top.
Information on the Bachelor’s course in the yellow section and the Master’s course in the blue section is set apart from the general information in the rest of the course brochure. Another design element is the use of matt paper for copy and gloss for images.
We developed: course brochure, summer school brochure, invitation, posters, ads – concept and structure, layout